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Boomplay is a music streaming and downloading platform that was launched in Nigeria in 2015. It is a subsidiary of Transsnet Music Limited, a joint venture between Transsion Holdings and NetEase. Boomplay is available on both Android and iOS devices and boasts of over 100 million registered users across various countries. The platform offers a vast collection of African and international music and is widely considered one of the biggest players in the African music industry.
The history of Boomplay can be traced back to the early 2010s when Transsion Holdings, a Chinese company that specializes in mobile devices, entered the African market. With the increasing demand for smartphones and the rise of the internet, the company realized the potential of the African music industry and the need for a dedicated music streaming platform. In 2015, Boomplay was launched in Nigeria and gradually expanded to other African countries such as Ghana, Tanzania, Kenya, and South Africa.
Boomplay has been able to breakthrough in the industry by partnering with record labels and artists to offer exclusive content and by providing a user-friendly interface that makes music streaming and downloading accessible to a wide range of users. The platform offers a mix of free and premium services, with the premium plan offering ad-free music streaming, offline downloads, and other exclusive features.
Boomplay is available in over 50 African countries, including Nigeria, Ghana, Kenya, Tanzania, Uganda, Rwanda, Zambia, and South Africa. The platform has also expanded beyond the African continent and is available in the Middle East, with plans to expand to other regions. However, Boomplay Music Distribution is currently not available in India.
Boomplay offers different plans to its users, including a free plan that offers ad-supported music streaming and a premium plan that offers ad-free music streaming, offline downloads, and other exclusive features. The premium plan is available on a monthly or yearly subscription basis and is priced competitively to cater to the African market. In addition, Boomplay also offers a reward program that allows users to earn points by streaming or downloading music, which can be redeemed for discounts or other exclusive benefits.
In conclusion, being on Boomplay can be beneficial for music artists looking to expand their reach in the African market. With over 100 million registered users and a vast collection of African and international music, Boomplay is a major player in the African music industry. The platform's user-friendly interface, partnership with record labels and artists, and different pricing plans make it an attractive option for both users and music artists. However, it's important to note that Boomplay Music Distribution is currently not available in India.
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